With a new image and slogan, ‘Fans of the Sea', it will seek to attract new enthusiasts to the nautical world
The 57th Barcelona International Boat Show is shaping up to be one of the best in recent years, set to highlight the recovery the sector is undergoing, with a broad cross-section of all the segments which make up sporting and recreational sailing in Spain. Innovation, sustainability and technology will be the features of this year’s show, for which the organization is preparing new activities to give more prominence to sailing.
Organized by Fira de Barcelona in partnership with the ANEN (National Association of Nautical Companies), the Barcelona International Boat Show will occupy the whole of the wharf of Espanya and the wharf de la Fusta areas at the Port Vell marina from 10 to 14 October, in a mood of optimism within the sector. In this regard, with five months to go before it is held, the marketing of exhibition spaces is moving forward at a very healthy pace.
Luis Conde, the President of the Barcelona International Boat Show, declared that “the event will once again demonstrate its status as a major celebration, a great commercial platform for the sector and the main meeting point for all the professionals and fans of the sailing world, a place for finding out more about the latest innovations and the future of both sporting and recreational nautical activity”. As for Jordi Freixas, the event Director, he stressed that “we’re preparing one of our best shows with the support of a growing sector, with an expanding offer, more business and new activities to make sailing more accessible to all lovers of the sea”.
According to Carlos Sanlorenzo, General Secretary of the ANEN, “the recovery of the sector, accompanied by the growth that has been taking place, especially over the last three years, is promoting a much wider range of options for enjoying the sea while sailing; this undoubtedly reaches beyond the sector itself, due to the close relationship with nautical tourism”.
‘Fans of the sea’
Under the new slogan ‘Fans of the sea’, the Barcelona International Boat Show will schedule a list of activities to promote and boost the nautical sector. Thus, the event will aim to give greater prominence to light sailing and nautical sports, at which Spain is a global power, with the presence of different kinds of boats.
Similarly, this year’s show will join the celebrations to commemorate the 100th anniversary of the Santa Eulàlia, a three-masted schooner built in 1918 and the flagship of the Maritime Museum of Barcelona, which will be one of the stars of the exhibition.
Once again, the Barcelona International Boat Show will have several thematic spaces conducting all kinds of activities for professionals and the general public, including the Sea Space (talks and seminars), the Traditional Marina (at the wharf of Espanya, with an exhibition of classic boats and workshops), the Fun Beach area (nautical sports), the Nautic Tech International Forum (a space for startups) and the Nautic Food Plaza and OneOcean Club gastronomic areas.
Barcelona, 6 June 2018
