Automobile Barcelona 2021 will be held in July

The Automobile Barcelona show, the International Motor Show organized by Fira de Barcelona, will hold its 41st edition from July 8 to 18, 2021 at the Montjuïc venue. The Spanish Association of Automobile and Truck Manufacturers (Anfac), which represents the main car brands, has shown its support for an event that aims to help boost commercial activity at a key moment for the motor industry.

The president of Automobile Barcelona, Enrique Lacalle, has expressed the importance of organizing this event, given the current circumstances. “The Barcelona show has always been a pioneer and this 2021 we will be so again. After being the first to celebrate 100 years in our 2019 edition, we will fire the starting shot of major automotive shows in Europe, after a very complex period”, he stressed. In this sense, he remarked that “we are convinced that we will be an extraordinary instrument for the reactivation of sales”.

The general manager of ANFAC, José López-Tafall, stressed the importance of holding Automobile in 2021 due to “the powerful image that it reflects at a national and international level of the automotive industry in Spain”, understanding that, in July “it will help drive the market’s recovery”. “Automobile Barcelona will serve, once again, as a showcase for the automotive industry in Spain and its commitments, both with the economic reactivation of the country and, through the new models, with the transformation towards the mobility of the future.

The Spanish association of car brands, Anfac, has ratified today in a meeting with its associates and Fira de Barcelona its commitment to the event in 2021, so Automobile Barcelona will become the first major event in the industry to be held in Europe this year and one where, once again, the leading brands will showcase their latest models and future trends.

The commitment to innovation in the automotive sector, with digitization and decarbonization as main themes, will be strengthened in this edition. Likewise, for the first time, the Barcelona event will complement during the press and professional days the face-to-face experience with the streaming broadcast of the vehicle presentations traditionally carried out by the carmakers at the show.

Safety and prevention
To ensure maximum safety for attendees and exhibitors, Fira de Barcelona will implement its strict prevention protocol, designed in collaboration with risk management experts and advice from the Hospital Clínic de Barcelona. Large spaces that guarantee physical distance, visitor flow and capacity control, reinforced ventilation and air renewal systems, and maximum use of outdoor spaces, are some of the measures that will be undertaken during the celebration.

The biennial show is the only one in Spain with the international recognition of the OICA (Organisation Internationale des Constructeurs d’Automobiles).