A special program celebrating the trade show’s history will spotlight the legacy and future of the Spanish packaging industry
Hispack Marks 20 Editions Alongside the Spanish Packaging Community
From May 4-7, 2027, Hispack will celebrate its 20th edition with a special program honoring the companies, professionals, and organizations that have helped shape the trade show’s history and contributed to the development of Spain’s packaging industry. Organized by Fira de Barcelona, the event will mark more than four decades of history while recognizing the community that has grown around the show.
Over the coming months, Hispack will roll out a series of initiatives designed to preserve the collective memory of the packaging industry, recognize the people and companies behind it, and illustrate how the sector has evolved since the show’s first edition. The program will feature five initiatives: Hispack Pioneers, Voices of Hispack, a commemorative book, Hispack Night 20, and The Skin of Progress.
Hispack Director Xavier Pascual says: “Celebrating 20 editions means celebrating a shared history. For more than four decades, Hispack has evolved alongside the companies, associations, and professionals that have driven the development of the packaging industry. With this anniversary, we want to recognize those who have made this journey possible and celebrate the community that will continue to shape the sector’s future.”
Honoring Hispack’s pioneering companies
One of the key initiatives will be Hispack Pioneers, a program recognizing the companies that participated in the show’s inaugural edition in 1983 and have become part of its history. The initiative will highlight their contribution to the transformation of the packaging industry and to establishing Hispack as a key meeting point for the sector.
The pioneering companies include Badrinas, Bobst Ibérica, Centro Español del Plástico, Coscollola, Coyma, Embagrap, Fromm Italiana, Germark, Giave, Griñó Rotamik, Grupo Miralles, IMCO Process & Packaging, Krones Ibérica, L.E. Jackson, Lapeyra & Taltavull, Luciano Aguilar, Marchesini Group Ibérica, Markem-Imaje Spain, Mecalux, Mitsubishi Electric, Multivac, Prodec, Reyde, Robatech España, Rovema, Sealed Air, Siesa, Sorsa, Ulma Packaging, and Volpak.
Through interviews, audiovisual content, and communications initiatives, Hispack will revisit memories, firsthand accounts, and key milestones to illustrate the evolution of packaging in Spain from the show’s beginnings to the present day.
Voices from a shared journey
Voices of Hispack will bring together testimonials from people who have helped shape the show’s history or who can provide insight into the economic and industry context surrounding its evolution. Executives, business leaders, association representatives, experts, and industry professionals will share their experiences, memories, and perspectives on the changes that have shaped both the show and the packaging industry over the past four decades.
These testimonials, together with previously unseen images and milestones from different editions of the show, will be featured in a commemorative book tracing Hispack’s evolution and the transformation of Spain’s packaging industry. The publication will explore changes in technologies, materials, production processes, logistics, and market demands, as well as Hispack’s role as a platform for business, innovation, and knowledge exchange across the entire packaging value chain.
Contributors will include Organizing Committee presidents Jordi Bernabeu and Javier Riera-Marsà; representatives of industry organizations such as Josep Maria Bonmatí (AECOC), Joan Tristany (AMEC), Marina Altayó and Ignasi Cusí (Graphispack Asociación), and Martina Font (Packaging Cluster); and experts in design, branding, and innovation including Lluís Morillas, Albert Isern, and Eva Minguella, along with business leaders, specialized journalists, and other industry professionals.
A milestone celebration
The anniversary program will culminate on May 5, 2027, with Hispack Night 20, a gala at Barcelona’s Llotja de Mar that will bring together business leaders and representatives from institutions and industry organizations to celebrate the show’s 20th edition. The event will publicly recognize Hispack’s pioneering companies, honor some of the people who have helped shape Spain’s packaging ecosystem, and highlight the industry’s economic importance.
The anniversary will also see the launch of The Skin of Progress, a long-term project exploring how packaging influences different areas of society, from science and healthcare to anthropology, culture, and communications. Taking a human-centered, cross-disciplinary approach, the initiative will highlight the connections between packaging and economic and social development.
The project will be unveiled on November 26 at the Barcelona headquarters of Morillas Brand Consultants, the agency that collaborated on the development of the creative concept.
Barcelona, November 2026
Maria Dolores Herranz
Tel. +34 93 233 25 41
[email protected]